How Ritual.com got its domain name

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 Domain Name Wire: The company made a unique trade to get the domain it wanted. This week on This Week in Startups with Jason Calacanis, Ritual founder Katerina Schneider explained how her company got the domain name Ritual.com. Schneider explained the importance of having a great domain name. When it comes to vitamins, trust is key. And owning [……

Credit: Original article published by Domaining.

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